A nationwide grilling tour will take place at Sam’s Club National BBQ tour events from now through November.
The Beef Checkoff Program - in partnership with the American GrillMaster Experience - announced the kick-off of the tour Friday. The American GrillMaster Experience uses beef grilling demonstrations, product samples, recipes and other checkoff-funded resources to educate and inform consumers about the value and benefits of cooking with beef and grilling techniques.
Thirty events will be held in 25 states. Beef Image Committee Vice-Chair Brett Morris says this is an event everyone should experience. He says the events provide the beef checkoff with an opportunity to encourage interaction between the grillers and consumers. He says the Grill Master showcases the different ways to prepare premium-quality beef and to bring out the full flavor and taste each product provides.
Sam’s Club launched a pilot competitive barbecue program in 2010. From that - the Sam’s Club National BBQ Tour was born. It is the largest Kansas City Barbeque Society sanctioned competition series. The GrillMaster events schedule is available online at www.GrillMasterTour.com.
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