Spice brand that helps fund charity hits Hy-Vee shelves

Max Crawford, the founder of Max Mix spice brand, is giving back by donating $2 from every bottle sold at Hy-Vee to Belong KC, a supportive living community for adults with disabilities. Crawford’s spice blends are now available in over 150 Hy-Vee locations across the Midwest. He is hosting in-store signings at Hy-Vee stores as part of the charitable campaign, which was his idea. Crawford’s work is more than just about sales numbers; he values meaningful work and is proud of his accomplishments.